GRIDFORM is owned and operated by me, Tim Smith Yusef. With a BFA in Graphic Design from Rocky Mountain College of Art + Design, I specialize in brand identity, web, and motion design.
GRIDFORM is my personal design practice crafting brand identities, websites, and motion graphics.
The GRIDFORM design philosophy is founded on the idea that a brand system should be simple, intentional, and built to endure. When a brand’s foundation is modernist and well-defined, it gains the flexibility to adapt, scale, and evolve without losing its core identity. At GRIDFORM, simplicity isn’t a limitation, it’s the starting point for timeless design.
GRIDFORM is owned and operated by me, Tim Smith Yusef. With a BFA in Graphic Design from Rocky Mountain College of Art + Design, I specialize in brand identity, web, and motion design.
GRIDFORM is my personal design practice crafting brand identities, websites, and motion graphics.
The GRIDFORM design philosophy is founded on the idea that a brand system should be simple, intentional, and built to endure. When a brand’s foundation is modernist and well-defined, it gains the flexibility to adapt, scale, and evolve without losing its core identity. At GRIDFORM, simplicity isn’t a limitation, it’s the starting point for timeless design.
GRIDFORM is owned and operated by me, Tim Smith Yusef. With a BFA in Graphic Design from Rocky Mountain College of Art + Design, I specialize in brand identity, web, and motion design.
GRIDFORM is my personal design practice crafting brand identities, websites, and motion graphics.
The GRIDFORM design philosophy is founded on the idea that a brand system should be simple, intentional, and built to endure. When a brand’s foundation is modernist and well-defined, it gains the flexibility to adapt, scale, and evolve without losing its core identity. At GRIDFORM, simplicity isn’t a limitation, it’s the starting point for timeless design.
Selected Works
Updated: 11.26.2025
© Studio GRIDFORM, 2025
Selected Works
Updated: 11.26.2025
Selected Works
Updated: 11.26.2025
GRIDFORM
The GRIDFORM logo embodies the studio’s aesthetic: structured yet minimal, balancing precision with breathing space. Its form reflects the studio’s belief that design should strip away excess, leaving only what is essential and intentional. By using restraint and removing distraction, the logo channels focus toward clarity and impact.
Client
:
GRIDFORM
Role
:
Creative Director
Year
:
2025

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GRIDFORM
The GRIDFORM logo embodies the studio’s aesthetic: structured yet minimal, balancing precision with breathing space. Its form reflects the studio’s belief that design should strip away excess, leaving only what is essential and intentional. By using restraint and removing distraction, the logo channels focus toward clarity and impact.
Client
:
GRIDFORM
Role
:
Creative Director
Year
:
2025

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GRIDFORM
The GRIDFORM logo embodies the studio’s aesthetic: structured yet minimal, balancing precision with breathing space. Its form reflects the studio’s belief that design should strip away excess, leaving only what is essential and intentional. By using restraint and removing distraction, the logo channels focus toward clarity and impact.
Client
:
GRIDFORM
Role
:
Creative Director
Year
:
2025

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VEHICULT
This brand identity and poster series for Vehicult captures the raw energy of car culture through bold typography, cinematic photography, and a distinctly retro-modern visual voice. The logomark’s blocky geometry and sharp angles channel the attitude of vintage motorsport graphics, while the gritty, film-inspired textures ground each poster in an authentic street-meet atmosphere. Designed as a cohesive visual system for an Instagram automotive community, the series highlights iconic builds, locations, and moments—celebrating the machines, the gatherings, and the culture that fuels them.
Client
:
Vehicult
Role
:
Graphic Designer

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VEHICULT
This brand identity and poster series for Vehicult captures the raw energy of car culture through bold typography, cinematic photography, and a distinctly retro-modern visual voice. The logomark’s blocky geometry and sharp angles channel the attitude of vintage motorsport graphics, while the gritty, film-inspired textures ground each poster in an authentic street-meet atmosphere. Designed as a cohesive visual system for an Instagram automotive community, the series highlights iconic builds, locations, and moments—celebrating the machines, the gatherings, and the culture that fuels them.
Client
:
Vehicult
Role
:
Graphic Designer

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VEHICULT
This brand identity and poster series for Vehicult captures the raw energy of car culture through bold typography, cinematic photography, and a distinctly retro-modern visual voice. The logomark’s blocky geometry and sharp angles channel the attitude of vintage motorsport graphics, while the gritty, film-inspired textures ground each poster in an authentic street-meet atmosphere. Designed as a cohesive visual system for an Instagram automotive community, the series highlights iconic builds, locations, and moments—celebrating the machines, the gatherings, and the culture that fuels them.
Client
:
Vehicult
Role
:
Graphic Designer

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First Ledger
First Ledger is a crypto token launchpad and trading platform built on the XRP Ledger (XRPL). This branding project aimed to develop a bold, approachable identity that reflects the platform’s fast-paced nature, reliability, and community-driven ethos.

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First Ledger
First Ledger is a crypto token launchpad and trading platform built on the XRP Ledger (XRPL). This branding project aimed to develop a bold, approachable identity that reflects the platform’s fast-paced nature, reliability, and community-driven ethos.

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First Ledger
First Ledger is a crypto token launchpad and trading platform built on the XRP Ledger (XRPL). This branding project aimed to develop a bold, approachable identity that reflects the platform’s fast-paced nature, reliability, and community-driven ethos.

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Do Androids Dream of Electric Sheep - Book Cover
This book cover reimagines Do Androids Dream of Electric Sheep? through a bold, cyberpunk-inspired lens. High-contrast silhouettes, sharp geometric rays, and a limited yellow-white-black palette evoke a dystopian world shaped by technology, identity, and artificial life. The minimal yet striking composition was designed to capture the tension between humanity and machinery at the core of Philip K. Dick’s classic.
Role
:
Graphic Designer

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Do Androids Dream of Electric Sheep - Book Cover
This book cover reimagines Do Androids Dream of Electric Sheep? through a bold, cyberpunk-inspired lens. High-contrast silhouettes, sharp geometric rays, and a limited yellow-white-black palette evoke a dystopian world shaped by technology, identity, and artificial life. The minimal yet striking composition was designed to capture the tension between humanity and machinery at the core of Philip K. Dick’s classic.
Role
:
Graphic Designer

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Do Androids Dream of Electric Sheep - Book Cover
This book cover reimagines Do Androids Dream of Electric Sheep? through a bold, cyberpunk-inspired lens. High-contrast silhouettes, sharp geometric rays, and a limited yellow-white-black palette evoke a dystopian world shaped by technology, identity, and artificial life. The minimal yet striking composition was designed to capture the tension between humanity and machinery at the core of Philip K. Dick’s classic.
Role
:
Graphic Designer

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xrp.cafe
This project is a series of social media graphics created for XRP.cafe, a community-driven NFT marketplace, launchpad, and website built on the XRP Ledger. The graphics were designed to build community engagement, announce events, and promote platform features while maintaining a lighthearted, playful, and visually consistent brand identity.

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xrp.cafe
This project is a series of social media graphics created for XRP.cafe, a community-driven NFT marketplace, launchpad, and website built on the XRP Ledger. The graphics were designed to build community engagement, announce events, and promote platform features while maintaining a lighthearted, playful, and visually consistent brand identity.

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xrp.cafe
This project is a series of social media graphics created for XRP.cafe, a community-driven NFT marketplace, launchpad, and website built on the XRP Ledger. The graphics were designed to build community engagement, announce events, and promote platform features while maintaining a lighthearted, playful, and visually consistent brand identity.

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